Tuesday, September 08, 2015
My Blogging Secrets | How I Got 250,000 Page Views In Less Than 3 Months ♥
I only stepped up my blog promotion back in May, when I decided that instead of resting on my laurels, I actually had to work for the blog and not just have it work for me. There was no point in me writing posts if people weren't going to see them and this is when I went in search of a free option on how to get my blog out there - wherever 'there' may be!
I began using Facebook groups for bloggers, all of us working together to help each other out and essentially be promoters and marketers for each other. Using these groups has been the best step forward for my blog and taking part in the daily thread has opened my blog up to a whole new audience who I'd have never have reached otherwise. The groups I use on a daily basis are - Twitter Marketing Group and Promote Your Website, I am also part of another called Social Media Network Group but I use this less often. These three groups are quite North American based, so I went in search of a group focusing on bloggers a bit closer to my side of the pond, I couldn't find anything beneficial to my blog and I so I decided to begin my own group, that's when Promote Your Blog was born. Particpating in these groups and running my own has been so beneficial to the traffic and audience numbers of my blog but it does take a lot of work and it's essential that everyone plays fair so that we can all see our blogs grow, so just keep those two things in mind if you chose to join in with these groups.
When I took a weeks blogging break from August 25th to September 1st I was convinced that my blog hits would decline substantially due to lack of posting and promotion - how wrong I was! My blog usually averages 25,000 page views a week, but this has been known to increase to 40,000 depending on content. In the week that I was away, no new blog posts, no promotion, no mentioning of the blog at all, I still got 20,000+ hits. It was at this stage that I realised that perhaps the blog, in it's two years of maturity is simply popular now and I have to admit that was a great feeling. However, everyday, no matter how much promotion I do for new posts, it is always my old posts, back from when I didn't have my own domain, that bring me the most traffic. These are all usually makeup reviews that people find via Google as most of them are listed in the top three on page 1 for searches. It seems having good, clear post titles has really helped my SEO to grow and get me noticed on Google.
I use every social sharing website I possibly can to promote my blog posts, even if they're old ones. I pin posts daily on Pinterest and have seen a lot of hits from the site recently - 500+ in September so far. I also add a new page of my blog to StumbleUpon everyday - this has given me 150+ hits from the site today so far, amazing! I've written A Beginners Guide To StumbleUpon too just in case anyone is looking for a few pointers on how best to use the site. I sometimes use Reddit to promote my posts but the site can be very hit and miss - I'm still figuring that one out! I also, of course, use Facebook and Twitter a lot for my blog promotion and find that people interact with my posts a lot more on there since I began taking part in the Facebook groups above.
If you're curious to see what I do for my blog on a daily basis you can read My Daily Blogging Schedule | How I Get 25,000+ Page Views A Week, it lists everything I do for my blog day to day. When I began blogging I was so naive and thought that giveaways were the way forward for bringing traffic to your blog - oh how wrong I was. Yes they do bring traffic, for a small period of time but they aren't bringing good traffic. What I mean by that is that they are essentially bringing people who are interested only in the giveaway prize, not actually you or your blog, this is why I've taken the decision to not host anymore giveaways unless a client is looking to host one or there are exceptional circumstances - such as it being Christmas and me feeling generous. Since stepping up my blog promotion I've gained new, loyal blog readers, ones who engage with me on social media, take the time to comment on the blog and who share my content, it's been amazing to see. I would much rather 10 loyal readers than 10,000 people who just wanted the chance to win a prize. The older I get and the more this blog grows the more concentrated I am on being true to myself, posting quality content and sharing what I actually love and want to show to the world.
Blogging is a whole lot of work and these page views and progress didn't just happen over night for me. I sometimes spend 10+ hours blogging within a day while my son is sleeping or at pre-school. I see this as a proper job and work so hard to make sure it's a success for not only myself but my family too. I by no means see myself as a 'big blogger' and probably never will but I'm so happy with my little slice of the internet, the visitors it is gaining and the feedback it's been getting recently too and really, that's all that matters isn't it? Be true to yourself and post quality content that you actually want to share on your blog, that's the best advice I could ever give a fellow blogger.
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